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Author: Alan Cooper
Quotes
A lot of people think, and Microsoft is happy to let them think, that all great things are invented by Microsoft. In fact, very, very little has been invented by Microsoft.
A lot of people think, and Microsoft is happy to let them think, that all great things are invented by Microsoft. In fact, very, very little has been invented by Microsoft.
-
Alan Cooper
Design is not so much a design issue as a power struggle.
Design is not so much a design issue as a power struggle.
-
Alan Cooper
If we want users to like our software, we should design it to behave like a likeable person.
If we want users to like our software, we should design it to behave like a likeable person.
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Alan Cooper
The payoff of a customer-centric approach to software and digital product design is substantial and long-lasting for both companies and their customers.
The payoff of a customer-centric approach to software and digital product design is substantial and long-lasting for both companies and their customers.
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Alan Cooper
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