Author: Donald Norman

Quotes

Everyday people are not very good designers.

Everyday people are not very good designers.

- Donald Norman

Beauty and brains, pleasure and usability - they should go hand in hand.

Beauty and brains, pleasure and usability - they should go hand in hand.

- Donald Norman

And to get real work experience, you need a job, and most jobs will require you to have had either real work experience or a graduate degree.

And to get real work experience, you need a job, and most jobs will require you to have had either real work experience or a graduate degree.

- Donald Norman

It is relatively easy to design for the perfect cases, when everything goes right, or when all the information required is available in proper format.

It is relatively easy to design for the perfect cases, when everything goes right, or when all the information required is available in proper format.

- Donald Norman

I prefer design by experts - by people who know what they are doing.

I prefer design by experts - by people who know what they are doing.

- Donald Norman

Also note that invariably when we design something that can be used by those with disabilities, we often make it better for everyone.

Also note that invariably when we design something that can be used by those with disabilities, we often make it better for everyone.

- Donald Norman

I think there is a tendency in science to measure what is measurable and to decide that what you cannot measure must be uninteresting.

I think there is a tendency in science to measure what is measurable and to decide that what you cannot measure must be uninteresting.

- Donald Norman

In my opinion, no single design is apt to be optimal for everyone.

In my opinion, no single design is apt to be optimal for everyone.

- Donald Norman

I believe that the Apple Shuffle is an excellent compromise among the conflicting requirements of simplicity, elegance, size, battery life, and function.

I believe that the Apple Shuffle is an excellent compromise among the conflicting requirements of simplicity, elegance, size, battery life, and function.

- Donald Norman

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