Author: John Sculley

Quotes

Over the years, I have developed a pretty good Rolodex.

Over the years, I have developed a pretty good Rolodex.

- John Sculley

As a brand marketer, I'm a big believer in 'branding the customer experience,' not just selling the service.

As a brand marketer, I'm a big believer in 'branding the customer experience,' not just selling the service.

- John Sculley

Health innovation, enabled by digital technologies to build big consumer service brands, is an incredibly interesting, complex problem to work on.

Health innovation, enabled by digital technologies to build big consumer service brands, is an incredibly interesting, complex problem to work on.

- John Sculley

Our primary goal in the consumer health service companies I back is helping them create an uncompromisingly great consumer experience.

Our primary goal in the consumer health service companies I back is helping them create an uncompromisingly great consumer experience.

- John Sculley

The healthcare industry has never had a priority on user experience because there has been little competition. Prices have never been transparent.

The healthcare industry has never had a priority on user experience because there has been little competition. Prices have never been transparent.

- John Sculley

I have found that I always learn more from my mistakes than from my successes. If you aren't making some mistakes, you aren't taking enough chances.

I have found that I always learn more from my mistakes than from my successes. If you aren't making some mistakes, you aren't taking enough chances.

- John Sculley

Healthcare has been the last major industry that hasn't been touched by technology in terms of productivity and consumer adoption in the way so many other industries have.

Healthcare has been the last major industry that hasn't been touched by technology in terms of productivity and consumer adoption in the way so many other industries have.

- John Sculley

Health care missed the PC and Internet revolutions, but it can't afford to miss the cloud and mobile revolution.

Health care missed the PC and Internet revolutions, but it can't afford to miss the cloud and mobile revolution.

- John Sculley

The future belongs to those who see possibilities before they become obvious.

The future belongs to those who see possibilities before they become obvious.

- John Sculley

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