Author: Jonah Peretti

Quotes

People say the Internet's made of cats. The reason isn't because of cats; it's because people like to have an emotion where they say 'aww' all at the same time.

People say the Internet's made of cats. The reason isn't because of cats; it's because people like to have an emotion where they say 'aww' all at the same time.

- Jonah Peretti

I think the best content on BuzzFeed is something you share with someone else in your life, and it connects you to them. And that's a big part of what e-mail's about as well.

I think the best content on BuzzFeed is something you share with someone else in your life, and it connects you to them. And that's a big part of what e-mail's about as well.

- Jonah Peretti

If you look at the heritage of the best advertising, you can make stuff that is great for both readers and advertisers. I don't think Don Draper would have loved banner ads.

If you look at the heritage of the best advertising, you can make stuff that is great for both readers and advertisers. I don't think Don Draper would have loved banner ads.

- Jonah Peretti

It's so much easier to write for a person in your life than to write for some imagined readership, so you write something that's more intimate and true.

It's so much easier to write for a person in your life than to write for some imagined readership, so you write something that's more intimate and true.

- Jonah Peretti

Mormons know that it's not enough to practise your religion - you also have to spread your religion.

Mormons know that it's not enough to practise your religion - you also have to spread your religion.

- Jonah Peretti

People on Twitter can follow tech if they're interested in tech, or business if they're interested in business, or they can follow celebrities that they're fans of.

People on Twitter can follow tech if they're interested in tech, or business if they're interested in business, or they can follow celebrities that they're fans of.

- Jonah Peretti

The biggest misconception people have is that quality is all that matters. The truth is that quality helps, but there's a ton of high-quality things that don't go anywhere.

The biggest misconception people have is that quality is all that matters. The truth is that quality helps, but there's a ton of high-quality things that don't go anywhere.

- Jonah Peretti

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