Author: David Ogilvy

Quotes

Our business is infested with idiots who try to impress by using pretentious jargon.

Our business is infested with idiots who try to impress by using pretentious jargon.

- David Ogilvy

In the modern world of business, it is useless to be a creative, original thinker unless you can also sell what you create.

In the modern world of business, it is useless to be a creative, original thinker unless you can also sell what you create.

- David Ogilvy

There are very few men of genius in advertising agencies. But we need all we can find. Almost without exception they are disagreeable. Don't destroy them. They lay golden eggs.

There are very few men of genius in advertising agencies. But we need all we can find. Almost without exception they are disagreeable. Don't destroy them. They lay golden eggs.

- David Ogilvy

The best ideas come as jokes. Make your thinking as funny as possible.

The best ideas come as jokes. Make your thinking as funny as possible.

- David Ogilvy

If it doesn't sell, it isn't creative.

If it doesn't sell, it isn't creative.

- David Ogilvy

Similar Authors: