Author: Jeff Bezos

Quotes

If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.

If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.

- Jeff Bezos

The human brain is an incredible pattern-matching machine.

The human brain is an incredible pattern-matching machine.

- Jeff Bezos

The common question that gets asked in business is, 'why?' That's a good question, but an equally valid question is, 'why not?'

The common question that gets asked in business is, 'why?' That's a good question, but an equally valid question is, 'why not?'

- Jeff Bezos

If you don't understand the details of your business you are going to fail.

If you don't understand the details of your business you are going to fail.

- Jeff Bezos

It's not an experiment if you know it's going to work.

It's not an experiment if you know it's going to work.

- Jeff Bezos

A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.

A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.

- Jeff Bezos

I believe you have to be willing to be misunderstood if you're going to innovate.

I believe you have to be willing to be misunderstood if you're going to innovate.

- Jeff Bezos

The best customer service is if the customer doesn't need to call you, doesn't need to talk to you. It just works.

The best customer service is if the customer doesn't need to call you, doesn't need to talk to you. It just works.

- Jeff Bezos

Life's too short to hang out with people who aren't resourceful.

Life's too short to hang out with people who aren't resourceful.

- Jeff Bezos

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